Does social proof reduce CAC?
Social Evidence
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Open Mar 09, 2023 - 01:32 PM
Social Proof
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Answer
Mar 09, 2023 - 01:32 PM
The short answer is, yes, social proof reduces consumer acquisition costs through improved SEO ranking and higher conversion rates. Since most social proof tactics are low- or no-cost, much of the revenue you generate at conversion goes back to your business.
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Social Evidence
Social Evidence is a tool that uses small pop-ups on your website to display proven psychological motivators to buy now, including four different types of social proof, scarcity, loss aversion, and promotions. Popularity combined with ethical FOMO (fear of missing out) are emotionally persuasive fac...
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