How do seller ratings improve search results?
Social Evidence
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Open Mar 09, 2023 - 01:32 PM
Social Proof
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Answer
Mar 09, 2023 - 01:32 PM
Product reviews and seller ratings are both social proof, which improves SEO in three ways: They are user-generated content, informing visitors while increasing keyword usage. They provide social proof that your website is trustworthy. Trusted sites are more favored in Google results. Ratings from Google Review Partners appear in Ads and organic searches improving visibility. Listings with stars have more credibility, increasing clicks.
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Social Evidence
Social Evidence is a tool that uses small pop-ups on your website to display proven psychological motivators to buy now, including four different types of social proof, scarcity, loss aversion, and promotions. Popularity combined with ethical FOMO (fear of missing out) are emotionally persuasive fac...
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