Answers
May 16, 2023 - 11:22 AM
Yes, Google reviews can help SEO in several ways.
- Reviews can increase website dwell time. Dwell time is the amount of time that a user spends on a page before they click away.
Google uses dwell time as a ranking factor, so reviews can help to improve your ranking if they keep users on your page for longer. - Reviews can increase engagement. Engagement is another ranking factor that Google uses. Reviews can help to increase engagement by providing users with a more interactive and engaging experience.
- Reviews can attract backlinks. Backlinks are links from other websites to your website. Backlinks are a valuable ranking factor, and reviews can help to attract backlinks from other websites.
Here are some tips for using reviews to improve your SEO:
- Optimize your reviews for search engines. When you write reviews, be sure to include relevant keywords in the title, description, and tags. This will help search engines to find your reviews when people are searching for relevant keywords.
- Promote your reviews on social media. Sharing your reviews on social media can help to increase your reach and attract more backlinks.
May 23, 2023 - 02:23 PM
Google Reviews are an important part of SEO and conversion, as they provide social proof and trust. Reviews in Google Ads can increase the click rate by 24% and the conversion rate by 26%. Reviews are generated by users, also known as User-Generated Content, which both Google and consumers value. Reviews that include your brand and/or product name keywords are particularly helpful for these branded search terms.
