Answer
Jun 06, 2023 - 03:05 PM
Yes, they can, and they should. When SEO content and strategy are created with the consumer in mind, by answering their brand, category, and product questions quickly, easily, and effectively, this same content will also create more trust, engagement, and conversions on the website. Consumer-centric content that helps the buyer make informed decisions throughout the buyer journey should be the goal. This is how real-world SEO and CRO works.
