Answer
Jun 13, 2023 - 06:43 AM
CRO (conversion rate optimization) is particularly valuable for e-commerce businesses as it can significantly impact their sales and revenue by increasing the conversion rate of visitors into customers, leading to higher sales, improved customer satisfaction, and increased profitability. By optimizing and improving the conversion rate on the home page, category pages, product pages, checkout processes, navigation, and user experience, CRO helps drive revenue and reduce customer acquisition costs (CAC).