Answer
May 24, 2024 - 03:42 PM
A study by the University of Southern California and Yelp suggested that up to 20% of online reviews might be fake. This information can be found in the article "Up to 20% of Yelp Reviews are Fake" on the CNBC website under the section "A Yelp Problem". As a business owner, how can you protect yourself from fake reviews like those on Yelp? We recommend using Google's review partner, Shopper Approved who helps businesses collect reviews from only verified customers. They also collect more reviews faster which helps those fake or low star reviews seem insignificant, improving a businesses' overall brand reputation, boosting traffic and improving conversions. Learn more...