Store Ratings
& Reviews
(formerly Seller Ratings)
- Generate more traffic and sales
- Get stars in your Google Ads
- Display stars in your organic search results
Watch to learn more
What are Store
Ratings?
Store Ratings are ratings and reviews left by your customers about the overall shopping experience with your company or website.
When Store Ratings are collected by an official Google Review Partner like Shopper Approved, they are often referred to as Google Store Ratings, because we syndicate them to Google so they appear in search results throughout the conversion path.
Why do I need Store Ratings?
Store Ratings
improve your sales
Stars in your search results and Google Ads create visual interest,
making you stand out, creating trust, and causing shoppers to click.
Stand out with
stars in Google
When syndicated to Google, your Google Store Ratings populate the stars in your rich snippets that appear in several influential search results, including:
Google Ads
Google organic search
results
Google Shopping search results
Google Shopping product
pages
Collect reviews from
real customers
Our proprietary two-step process collects feedback from your customers immediately after they buy, and again once they receive their product or service.
This process ensures that your reviews are verified, which significantly improves trust and credibility for future shoppers.
More reviews in
more places
- A search-optimized review certificate
- Your website
- Social media and YouTube
- Google Ads
- Google organic search
- Bing
- Yahoo
- Other review platforms
More reviews mean
more sales
We turn your Store Ratings into social proof, a powerful marketing asset that builds more trust and conversions.
We also collect up to ten times more reviews than other review platforms, generating more social proof and user-generated content (UGC). This accelerates and improves your SEO, credibility, and trust. The more people trust you, the more they convert.
Store Ratings are a powerful marketing asset that builds trust and conversions.
We collect up to 10x more reviews than other review platforms, generating more social proof faster, which accelerates and improves your credibility and trust. And the more people trust you, the more they convert.
Start collecting right away
When it comes to getting you up and running quickly, our friendly U.S.-based onboarding, support, and integration teams are standing by, ready to help.
Integrations
Shopper Approved integrates with virtually any shopping cart. We also connect to a variety of popular apps to help you more effectively manage and promote your reviews.
We integrate or partner with the best
Part of the Traffic & Conversion Suite
Store Ratings build your brand reputation and get you found online
Store Ratings can be used as a stand-alone product, but when you strategically combine it with Product Reviews, Video Reviews, Search-optimized Q&A, and Website Security it becomes part of the Traffic & Conversion Suite.
The Traffic & Conversion Suite is the most effective way for you to generate more search traffic AND more conversions for your website.
Store Ratings and the social proof they generate are important in answering the first critical conversion question: “Can I trust this Store?”
Product Reviews are the most critical par t of the Traffic & Conversion Suite on product pages
In a July 2021 national survey, 80% of consumers said that product ratings and reviews are important when searching for products online, with 68% saying they have either a ‘high’ or a ‘very high’ influence on their buying decisions.
Learn more about Traffic & Conversion Suite
Product Reviews and the UGC they generate are essential in answering the second critical conversion question: “Can I trust this product?”
Video Reviews build your brand reputation and get you found online
Video Reviews are a super powerful tool for SEO and engagement. And they work even better when used strategically to create more trust and conversions through user-generated content (UGC).To multiply and leverage your social proof and UGC across the web, video reviews are an important component of the Traffic & Conversion Suite.
Learn more about Traffic & Conversion Suite
Increase your site traffic, while also creating more trust and conversions on your product pages with AI Q&A
Not only does AI Q&A help you create a constant stream of high-quality, high-purchase intent organic traffic flowing directly to your product pages, but it also predisposes visitors to buy, based on your answer to their question, which increases your conversion rate and sales. Especially when combined with Product Reviews and Website Security.
Learn more about Traffic & Conversion Suite
AI Q&A helps answer the critical conversion question: “Can I trust this product?”
Website Security seals in key locations within the conversion path will increase your sales
Not only are Trust Guard seals proven to convert on their own, but they’re also part of the Traffic & Conversion Suite - a highly-effective combination of Product Reviews, Q&A and Website Security tools that are used by sites like Amazon.com to maximize their conversion rates. Now you can use the same strategy on your website.
Learn more about Traffic & Conversion Suite
Website Security Seals answer the third critical conversion question: “Can I trust this transaction?”
Ready to increase your
traffic and conversions?
See first-hand how Shopper Approved drives more reviews,
more search engine traffic & higher conversions.
Still unsure?
Get started for free with Seller
Ratings
We’re so confident you will love it, that we are offering the
longest free trial in the industry.
45-Day Free Trial NO CREDIT CARD REQUIRED
Ready to increase your traffic and conversions?
See first-hand how Shopper Approved drives more reviews, more search engine traffic & higher conversions.
Still unsure?
Get started for free with Store Ratings (formerly Seller Ratings)
15-Day Free Trial NO CREDIT CARD REQUIRED
Popular Questions
If you're an existing customer and the business uses Shopper Approved, you should automatically be sent a survey request after you receive your purchase. If you don't receive your survey for any reason, you can click on the "Write a Review" link at the top of the Shopper Approved home page. You can also email support@shopperapproved.com for assistance.
A third-party review aggregator for Google Customer Reviews is a website or service that helps you collect Seller (Merchant) and/or Product Ratings and Reviews on your behalf and feeds them to your Google Merchant Center. Not all review platforms are Google-approved aggregation companies. Shopper Approved is a long-time Google partner and the highest-rated third-party review aggregation partner.
Source: https://support.google.com/merchants/...
Source: https://support.google.com/merchants/...
Here are some tips on how to write a good seller review:
- Be specific. Don't just say that the seller was "good" or "bad." Explain what you liked or didn't like about their service…
Google Customer Reviews are for ecommerce businesses and Google My Business Reviews are for location-based businesses. Google Customer Reviews qualify for a Google Seller rating with Google, helping optimize organic listings and Google Ads click-through rates, and ad spending by showing star ratings in Google Ads. Some third-party review platforms, like Shopper Approved, help merchants collect customer reviews on Google My Business and e-commerce reviews for a Google Seller Rating.
Source: https://support.google.com/business/t...
Source: https://support.google.com/business/t...
Yes. Research shows that 88% of consumers think that online reviews are as trustworthy as recommendations they receive from people they know, leading Google to develop a review system. People pay attention to product reviews and seller ratings when researching products and services they are interested in.
Yes. Shopper Approved uses a two-step process to collect ratings from your customers after they buy. This includes asking customers for a rating at the time of purchase and after delivery. It has been proven to collect ratings from up to one third of all customers after they buy which is up to ten times more than other review platforms.
Source: https://results.shopperapproved.com/b...
Source: https://results.shopperapproved.com/b...
Seller ratings can have a positive impact on conversion rates. Star ratings provide easily-grasped social proof to potential buyers, increasing trust in the seller and the products they offer. This means that by the time shoppers have clicked through to your site, they are pre-converted, with any doubts about buying from you already answered. More about Seller Ratings.
Source: https://results.shopperapproved.com/b...
Source: https://results.shopperapproved.com/b...
Shopper Approved's Traffic & Conversion Suite collects more reviews and displays them in high-impact places across the web. From the timing of surveys and reminders, to the simple user-interface which makes it easy for customers to leave seller ratings, product reviews, and even instant video reviews, the platform was designed to help attract, convert, and keep more customers.
Source: https://results.shopperapproved.com/b...
Source: https://results.shopperapproved.com/b...
Yes. Ratings typically improve click-through rates by up to 35%. Customers like to know that others have had a good experience, and seeing many reviews and ratings improves their level of trust that the particular item they are reading about is a good choice. Learn more about using Seller Ratings to grow your business.
Customer reviews are the main source of information for many shoppers. A study done by Northwestern University's Spiegel Digital and Database Research Center found that reviews help establish authenticity and trust. Ratings and reviews are the factors that most influence purchasing decisions, outranking family and friend recommendations, brand names and shipping costs.
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